It starts with pixels

Announcing RedLaser: iPhone Barcode Scanning

with 30 comments

The Occipital team is extremely proud to announce, as of this writing, the availability of RedLaser in the US and UK Apple iPhone App Stores for $1.99 USD.

RedLaser has been quietly in development at Occipital since our last release. It’s the first accurate UPC/EAN barcode scanner for the iPhone. While barcode scanning might sound simple, it’s surprisingly challenging given iPhone images — in particular, out-of-focus images.

After scanning a barcode, RedLaser queries Google Product Search, and returns online prices. It also lets you pull up results on Amazon via Safari, and email a product list. There’s also an SDK for developers.

RedLaser is also our first mobile visual search application. Mobile visual search is about visually querying the world in your vicinity. Today, that means you can point your phone at a barcode and we’ll help you find information about a product. In time, we’ll be expanding the possibilities, helping you find information faster and more precisely (oh, and it’s definitely more fun than typing!).

Here’s a short video of RedLaser in action, enabling quick in-store price comparison:



We hope you like using RedLaser!

Written by jeff

May 13th, 2009 at 12:36 am

  • http://www.thegallbladdersymptoms.com/ Gall Bladder

    Bar-code Scanning RedLaser iPhone App reaches 750K downloads, over $1M

  • glen7565

    I am a bit wary of someone offering me a new i-phone just for filling out a survey form but i will have a look at it anyway. You never know it might just be a great deal that i missing out on.

    Los Angeles Premature Ejaculation Cure

  • http://www.myseouk.co.uk/ Doug Hoskins

    There are so many useless apps out there it is nice when you find one which actually does what it claims to do well. This looks like it could be really useful if it works. That said, its a bit cheeky when they are willing to sell a product in the UK or any other country when its not supported there yet!

  • dillycool

    I am a bit wary of someone offering me a new i-phone just for filling out a survey form but i will have a look at it anyway. You never know it might just be a great deal that i missing out on.

    Nurse practitioner programs

  • robertseo11

    I am a bit wary of someone offering me a new i-phone just for filling out a survey form but i will have a look at it anyway. You never know it might just be a great deal that i missing out on. online social work degree

  • http://www.serverandparts.com/ sas

    This is awesome. I can't wait to download this app.

    Sarah
    hp disk drives

  • http://www.angularcheilitistreatment.net/ jimmyyhow

    Well,I am looking for the link to download this great barcode scanning application.angular cheilitis treatment.I must say that this is great wok by the apple.

  • jessica234

    There are so many useless apps out there it is nice when you find one which actually does what it claims to do well. This looks like it could be really useful if it works. That said, its a bit cheeky when they are willing to sell a product in the UK or any other country when its not supported there yet! online msw degree

  • dillycool

    I am a bit wary of someone offering me a new i-phone just for filling out a survey form but i will have a look at it anyway. You never know it might just be a great deal that i missing out on. asbestos mesothelioma cancer

  • jessica234

    There are so many useless apps out there it is nice when you find one which actually does what it claims to do well. This looks like it could be really useful if it works. That said, its a bit cheeky when they are willing to sell a product in the UK or any other country when its not supported there yet! Villa Murcia

  • dillycool

    Suggestion: link to ingedients data to allow quick scanning of products for people with allergies, vegitarians etc with custom filters which could be community generated? I know the sticking point to this in practical terms would be access to detailed and accurate ingedient info (the rest would seem fairly trivial database programming and cloud/web 2 dev) but just a thought – I know I'd use it :-) Search Engine Optimisation

  • cleanerhouse

    Finding good prices on house cleaning products is always a challenge, being able to price shop by scanning bar codes will make it all the easier.

  • dillycool

    Hey everyone, I am cautious when it comes to things on the net that seem too good to be real, but I joined this iPhone 4 promotion that is now going on. They sent me an iPhone 4 (which I just received a few days ago). The catch seems to be that I have to fill out this survey about it. It's pretty involved but considering – I get to keep the iPhone! This seems an incredible deal.

    masters in public health

  • Derrick Sitter

    I've been testing barcode scanners like this in Germany but never found one that works. A commenter here says it doesn't give UK prices so I guess I want have a chance for German prices. Wish someone would publish something that works internationally! Derrick @ Flyer Erstellen

  • Jsparco

    This redlaser barcode scanner seems very neat.
    This is a tool that I would utilize often, as I'm always looking to learn more about different products I purchase.
    Orlando Personal Injury Attorney

  • http://www.nuruslide.com/ Ebon

    I have came to reading this feature, this is informative. now i have known that iPhone App Stores for $1.99 USD.
    Thanks

  • afrin11

    yes, There are plenty of useless apps available it is nice when you locate one which actually does what it really claims to prosper. This looks like it could be really useful whether it works. Nevertheless, its a little cheeky when they are willing to sell a product in the united kingdom or other country when its not supported there yet!
    Essential Oils

  • http://www.ibssymptomsguide.com/ ibs symptoms

    This is really cool.

  • donovan55

    Looking to expand its mobile capabilities, eBay has acquired RedLaser, a barcode-scanning app for the iPhone

    symptoms

  • http://www.hvaccost.org HVAC Contractors

    The catch seems to be that I have to fill out this survey about it. It's pretty involved but considering – I get to keep the iPhone! This seems an incredible deal.

  • donovan55

    The problem is of the fact that Internet is certainly over supplied with low quality example letters, and if you don't concentrate you'll be refused to have an meeting.

    The proper utilization of the resume cover letter samples isn't present. These types of letters can assist you shape your job application letter, and find out the way to style it properly or anything else. You should not duplicate the writing layout from these example letters, your own job cover letter will have to be individualized and inform the company who you seriously are.

    Quotes About Moving On

  • http://starcannonusa.com Searchlight Rental

    This is a really cool little iphone app. Apps like this are retailers worst nightmare. People being able to comparison shop right in the store has to make retailers very uncomfortable. Puts the power back in the consumers hands. Well worth the 1.99 they are charging for it.

  • http://www.nichekeywordcentral.com/ Venus Hair

    I'm always looking to learn more about different products I buy,redlaser barcode scanner seems very nice

  • berilln

    I came to reading this wonderful article that's really informative.In this article i have learned about iPhone Barcode Scanning. Resume Writing Services

  • http://www.cadeau-massage.com/ cadeau-massage

    Application très intéressante et utile permettant de connaître le prix des produits. Le coffret cadeau massage devrait également plaire à beaucoup de monde.

  • http://www.Niche2.com Marians Email

    I've been playing with the QuickMark app on my Android HTC phone, and it's cool to see how it scans QR codes to surf to websites. It also can scan barcodes, like RedLaser can. Great for quick price comparison while shopping.

  • http://orbitaccounts.com Accountant Software

    I learn something more challenging on different blogs everyday. It will always be stimulating to read content from other writers and practice a little something from their store. I’d prefer to use some with the content on my blog whether you don’t mind. Natually I’ll give you a link on your web blog. Thanks for sharing.

  • http://herpes-blogs.blogspot.com/ Herpes Zoster Cure

    I use that for a wile and I must say it is very helpful. Recomended

  • http://diabetes-of-mine.blogspot.com gestationaldiabetes

    Me too , it is very good , my best to everyone

  • ameerajohn01

    What else can iphone provide??I cant even imagine…my gossh..they are giving us so many opportunities.Bar code spinning..is it the newest feature of them?surely going to try it.
    morrisons part time jobs